Nigerian startup named as one of TIME Magazine's 50 genius companies
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Nigerian startup named as one of TIME Magazine's 50 genius companies

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Every year, TIME Magazine’s global network of editors & correspondents nominate and select groundbreaking companies for their 50 Genius Companies list.

This year, a large number of African companies have been nominated including a Nigerian company -Babymigo – founded by Adeloye Olanrewaju. Babymigo is an online community that provides information for new and expecting mothers.

The platform is also equipped with an SMS subscription service for pregnant women that informs them of prenatal appointments and their babies’ development.

Babymigo tackles a growing and unmet demand for Africa-centric pregnancy, birth and baby information. The app has been downloaded over 30,000 times and its mobile-friendly website has over 90,000 registered users.

Babymigo is on the same list with top international companies such as Fenty, Nike, Apple, Slack, Spotify and others. The companies named on the TIME Magazine’s 50 genius companies are evaluated based on their originality, success, influence and ambition.

Click here if you are a mum or know someone that is a mum.

Photo credit: TIME Magazine

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Nigerian startup named as one of TIME Magazine's 50 genius companies - Sidomex Entertainment